Case Study: Global Semiconductor Company
Sales at this NYSE-listed high-tech solutions company were not meeting expectations. The executive team requested our help to develop and implement a multi-national growth strategy to increase revenue potential.
After assessing the organization, we recommended creating an additional sales channel and implementing key changes to optimize operational excellence. To achieve these goals, we worked with the client to:
Create high-powered, demand-focused marketing and sales teams that included digital marketing experts, content experts, strategists, and customer advocates.
Develop ‘demand creation superstars’ to significantly increase conversion rates, boost ROI, and create sustainable competitive advantage.
Create and deploy a business model to target new customers in multiple countries in the Americas, Europe, and Asia.
Accelerate product delivery to meet 24 to 48 hour requirements
Develop technology solutions to address the needs of multiple areas of business, including design services, marketing lead capture, sales qualification, prospect follow-up, bookings, order management, logistics/shipping, and customer success reporting.
Create and deploy a customer growth and advocacy program.